The Subway food chain has become of the biggest success stories in recent memory relating to the food industry. It’s amazing that a simple shop which makes submarine sandwiches has done very well, but I have narrowed it down to 3 basic reasons.
Healthy fast food = success. As more people become obese, we have seen an increasing interest in those trying to eat better. With cheeseburgers, pizza and fried chicken staring you down most everywhere else, a fresh sub from Subway looks great. It wasn’t until a man named Jared though took over as the face of eating fresh and 34healthy. Jared lost a lot of weight by exercising and eating the healthiest subs. The advertising campaign is a major success.
Pricing. Another excellent idea what time does Subway close had was to introduce the 5 dollar footlong. As money becomes tighter and tighter, consumers didn’t want to waste money on lunch that wasn’t tasty and filling. For 5 dollars, you can get a decent amount of their subs. The nice, round price which can be paid with one bill has led to a song and plenty of sales.
Dr. Peter Buck and Fred De Luca were the founders from the first Subway restaurant in Connecticut. In 1965, the restaurant was incorporated by Doctor Associates, Inc. Subway is regarded as the largest restaurant franchise on the planet with many 30,500 units. Their menu, of course, delicious sandwiches.
Strong brand awareness, a stable business model and proven return on investment has encouraged the franchise investor to participate in this particular successful brand.
The organization offers ongoing support for the interested franchisee, 24 / 7 customer care, flexible floor plans, well-trained team of individuals to render quality service, trusted brand recognition, simple operation, along with a dedicated headquarter support network, all bringing added value to the company.
Just what the customers want from Subway is a quick and tasty meal prepared just as they really want, dedicated customer service, meals that is certainly nutritious, top quality and affordable. The Subway menu concentrates on flexible food options including a multitude of breads, toppings and sauces, served fresh and hot.
The franchisee is mainly responsible for the franchise fee which can be $12,000 while the start-up cost vary from $69,300 to $191,000, with the 8% royalty fee. ROI averages 3-five-years. The organization can provide usage of operational systems, store design and equipment ordinance, a training curriculum for both the property owner and employees, operations manual, periodic support and evaluations, informative publications and national advertisements.
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